Apple has unveiled Apple Watch — its most personal device ever — featuring revolutionary new technologies and a pioneering user interface with a beautiful design that honors the rich tradition of precision watchmaking. Apple Watch introduces a specially designed and engineered Digital Crown that provides an innovative way to scroll, zoom, and navigate. Apple Watch will enable you to communicate in new ways right from your wrist and will include comprehensive health and fitness apps. The watch comes in three distinct collections — Apple Watch, Apple Watch Sport, and Apple Watch Edition — available in two different sizes. “Apple introduced the world to several category-defining products, the Mac, iPod, iPhone, and iPad,” said Tim Cook, Apple’s CEO. “And once again Apple is poised to captivate the world with a revolutionary product that can enrich people’s lives. It’s the most personal product we’ve ever made.” Apple Watch will be available in early 2015.